Brand Ops & Content

Not a one-off event, but a long-term partnership that helps brands find their people in China: operations, creators, media and content.

Services

China brand operations
Creator partnerships
Media & PR
Content & data

Clients

BLACKYAK OSPREY SPECIALIZED SHIMANO SIGG

Brands we operate

BLACKYAKKorean outdoor brand

OSPREYAmerican outdoor packs

SPECIALIZEDAmerican bicycles

SHIMANOJapanese cycling components

SIGGSwiss water bottles · Since 1908

2026 · Brand Ops & Content

BLACKYAK

BLACKYAK China · Brand operations

An outdoor brand born in the Himalayas in 1973, finding its people in China — on mountain trails, in race teams, and among creators who truly live outdoors.

1,900+Ambassador applications

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