← All work

Brand Experiences · 2026

SANFO Events

"168 Mountain Guardian" — interactive booth game

An interactive game for SANFO Events' booth at the 2026 China Outdoor Sports Industry Conference: one big screen plus physical A/B/C and SOS buttons. Visitors play as a runner, a crew member or the race director, handling cramps, hypothermia and thunderstorms on the real Chongli 168 course map. Each answer reveals a card showing how SANFO prepared — turning the safety system behind 2,228 support staff, medical stations and shelters into a game anyone can play.

Location
Future Science City Waterfront Park, Changping, Beijing
Date
2026.10.15—18
Role
Booth planning · Game design & development
Question bank
30 runner questions · 20 director questions

Gallery

6 photos · Click to enlarge